The official cryptocurrency of self-loathing, bad decisions, and that thing you do where you sit in the shower for way too long thinking about your life.
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"It gets easier... Every day it gets a little easier... But you gotta do it every day — that's the hard part."
$BOJACK was born from late-night binges, questionable life choices, and the existential void we all try to fill with memes and cryptocurrency.
Like BoJack himself, this coin is a beautiful disaster—equal parts hilarious and heartbreaking, with just enough self-awareness to make you question your investment decisions.
In a world of dog coins and frog tokens, $BOJACK brings something different: a horse token that's as emotionally complex as it is financially irresponsible.
This isn't just a memecoin—it's a lifestyle. A terrible lifestyle, but a lifestyle nonetheless.
- BoJack Horseman, probably
Stake your $BOJACK to earn more $BOJACK while you sleep (or stare at the ceiling contemplating your life choices).
Regular airdrops to remind you that nothing in life is free, especially not your dignity.
1% of transactions go to mental health charities because we're self-aware enough to know we need help.
No complicated tokenomics, no hidden fees. Just pure, unfiltered BoJack energy.
- Diane Nguyen, on cryptocurrency
Launch the token, establish initial liquidity, and begin our journey of self-destruction and occasional growth. Just like BoJack's career.
Get listed on small exchanges, develop our community features, and try to convince people this isn't just another memecoin (it is).
Achieve temporary success, question whether it means anything, then have an emotional breakdown while the charts go sideways.
Nostalgia marketing campaign where we pretend everything was better in the past, just like BoJack does with his Horsin' Around days.
Either achieve legendary status or fade into obscurity. Either way, we'll have learned something about ourselves. Probably.